Not what your customers can do for you, but what you can do for your Customer

Published November 2, 2017
2 minutes read

In the ABC of a Business, ‘A’ mostly refers to the basic fact, “Customer is always right”. An essential element of understanding that has revolutionized the way businesses interact in the marketplace these days is the way they understand their consumer behavior and comprehend to their buyer personas. What businesses … Read More

Reach Out Via Social Media

Published April 1, 2017
4 minutes read

  The final piece of the puzzle is to reach out to new and existing customers using social media. It serves as a platform for encouraging new customers to try out your business while also engaging with your existing customers who follow you. We discussed the different methods of on-boarding … Read More

What’s better than loyal customers? Loyal promoters

Published August 21, 2015
2 minutes read

The best loyalty system in the world won’t keep your customers coming back. Rewards and cash back on their own won’t either. Customer loyalty and great customer service work hand in hand helping you retain your customers and turn them into promoters for your business. Customer service Exceptional customer service … Read More

Mobile websites and mobile apps; What’s the difference anyway?

Published August 14, 2015
2 minutes read

‘Mobilegeddon’ is upon us. But what does it all really mean for business owners? Why should your business have a mobile friendly website? And does your business also need a mobile app? This article will hopefully answer those questions for you. A mobile website is almost the same as your … Read More

Mobile payments; Customer loyalty is key

Published August 7, 2015
2 minutes read

Exciting changes are happening in the world of mobile and retail. Mobile payments allow customers to pay using their smartphones resulting in quick, convenient transactions, less queuing times and intuitive ordering systems. The shift to mobile payments is a relatively new concept, but one company was well ahead of the … Read More

Target your customers where they are; the importance of mobile

Published July 31, 2015
3 minutes read

“If your plans don’t include mobile, your plans are not finished.”
 – Wendy Clark, Coca-Cola With a huge increase in smartphone ownership, the way businesses market to consumers must evolve digitally. A Thinkhouse survey conducted in 2014 found that 96% of 15-35 year olds own a smartphone. It is evident … Read More